Dovetail specializes in integrating data from our client’s customer touch points, maintaining that data in pristine condition, and making it available in a hosted environment via an easy-to-use online application.
Data-driven database marketing requires easy access to updated, integrated, dependable data. Dovetail generates marketing data that is actionable by ensuring your data is always trustworthy, accessible, fresh and integrated.
Dovetail empowers marketers to perform relevant, highly-personalized, cross-channel marketing campaigns that are continually refined through response tracking, profile and propensity-to-buy analyses; creating a holistic view of their customer base to make data-driven decisions.